For all you Mogul Moms who are DIYers when it comes to getting publicity, don’t miss this awesome HARO “How to Pitch A Reporter” Teleseminar!
HARO – How to Pitch A Reporter – The Second Edition
Ever wish you could ask top-level reporters at all the major outlets exactly how to pitch them, and find out exactly what they want to guarantee your pitch gets the attention it deserves?
Well, you probably want to be on the second Help A Reporter Conference call.
We’ll ask four top reporters the most burning questions:
What do you look for in a pitch?
What subject line guarantees you’ll open an email?
What subject line guarantees you’ll get sent to SPAM?
Join these great reporters:
Lisa Belkin, Contributing Writer for the New York Times Magazine, and author of “Life’s Work, Confessions of an Unbalanced Mom”
Shelly Banjo, personal finance reporter for The Wall Street Journal Sunday. She also writes two columns related to Gen-Y, called “Starting Out” and the Journal Women’s “Fast Track.”
Abby Ellin, Former NYT columnist, frequent NYT contributor, author of “Teenage Waistland: A Former Fat Kid Weighs in on Living Large, Losing Weight and How Parents Can (and Can’t) Help.”
Megan Scott, Reporter for the Associated Press.
{ 5 comments… read them below or add one }
I would love to listen in…but even $50.00 is too much for me..since hubby lost his job. I hope you can take some notes for us Heather..thanks for the update. Shanda
This sounds great. $50 is steep for a tiny company. Hmmmm…might be worth it though. Thanks for the heads up!
Well, considering the amount you’d pay a publicist to do all this for you, $50 is a bargain. I know times are tough right now–believe me.
I look into other ways to learn this news. My sister used to be a news producer–I’ll ask her for some pitching “to do’s” and “not to do’s”.
I signed up on Friday. I think HARO can be a tremendous asset for any sell business who doesn’t have a lot of money for advertising and PR. It will be nice to know the inside information on what they look for in emails in what makes them read your pitch for your product. Heather thanks so much for your awesome blog. It has been really helpful!