The Book That Would Have Saved My Business: A Mogul Mom Must-Read

by Heather Allard on November 2, 2008

0071588361Driving up 95N to Massachusetts to my niece’s 4th birthday party, I read Sixteen Weeks to Your Dream Business: A Weekly Planner for Entrepreneurial Women by Nada Jones & Michelle Briody.

After reading the first five chapters, I turned to my husband, Scott, and said, “This book would have saved my business if I’d read it four years ago.” The chapters on personal finances, budgeting and bookkeeping alone would have literally saved me tens of thousands of dollars. And had I not been in so much debt, maybe I wouldn’t have been at the mercy of Summer Infant when I had to sell 2 Virtues.

Sixteen Weeks to Your Dream Business is an incredible, step-by-step book for any woman or mom thinking about starting her own business. But I think it’s also perfect for any woman or mom who already has her own business.

SWTYDB’s week-by-week chapters read like a blueprint for success. It is filled with inspiring stories of women entrepreneurs and even has tips “Just for Moms” that help mom entrepreneurs build their dream business while being considerate of their “day job” as moms. SWTYDB is loaded with forms, worksheets and folders to help you with your planning and organization. This indispensible book covers marketing, advertising, networking, public relations, online business, budgeting, business plans, funding, management, charity, references, resources and so much more.

I cannot say enough about this book–it is an absolute MUST READ for any Mogul Mom.

Want to win a copy of Sixteen Weeks to Your Dream Business? Then visit www.NedandShell.com and find out what companies Nada & Michelle have worked for. Enter your answer by commenting on this post and you’ll be automatically entered to win! (Winner will be selected at random)

Even if you don’t win the drawing, you can still win a Sixteen Weeks bracelet from Ned & Shell! Simply order Sixteen Weeks to Your Dream Business on Amazon.com and forward your order receipt to weeklydose @ nedandshell.com.

To Nada & Michelle–thank you for writing this empowering book! I wish you the great success you deserve.

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{ 21 comments… read them below or add one }

1 Katherine November 3, 2008 at 3:27 pm

We all can use all the help we can get!! Sounds like a great book!

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

Reply

2 The Mom November 3, 2008 at 5:30 pm

I’m buying this right now!

Jennifer
http://www.thebabybloak.com

Reply

3 lynnsdecor November 3, 2008 at 6:08 pm

Answer: J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

This book sounds great, my business is failing and I am beyond broke…I hope this book shows me a way to save it all.
Michelle

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4 oopsydeb November 3, 2008 at 6:12 pm

Wow! I need this, it sounds like great info for any business owner!

They worked at J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia.

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5 InventorMama November 3, 2008 at 8:24 pm

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

If I don’t win, I’ll be running off to buy this book.

Reply

6 Hi Octane Jewelry November 3, 2008 at 8:55 pm

I just ordered in on Amazon…
I really enjoyed the book Mommy Millionaire.
It is well written and has a lot of good tips.

Alicia
http://hioctanejewelry.com

Reply

7 Patty November 3, 2008 at 9:22 pm

Would love to win a copy of the book to pass on to other women in my entrepreneurial group – but I can’t wait so will buy a copy today. Thanks for the great resources you continue to provide!

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8 Lara November 4, 2008 at 1:13 am

would love to win this!

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

Reply

9 Bartling Family November 4, 2008 at 1:24 am

I would love to win this book. Nada and Michelle worked for lots of retail & fashion companies – J Crew, Nike, Levi's, Williams Sonoma, Bloomingdales & more.

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10 Alyssa November 4, 2008 at 2:46 am

This book sounds absolutely amazing! Nada & Michelle worked for J. Crew, Levi's, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia.

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11 leilawylie November 4, 2008 at 6:36 pm

This book is already on my wishlist!

J. Crew, Levi's, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike & Patagonia

Thanks!

Reply

12 Tara @ Feels like home November 4, 2008 at 11:26 pm

What an awesome book! I just ordered it on Amazon, so I don’t need to be entered in the contest, but I thank you for the recommendation!

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13 the girls of gt November 5, 2008 at 4:15 pm

This sounds like something my business partner and I could really use! I read on their About Us page they worked for J. Crew, Levi’s, Williams-Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia. That is quite the impressive background! Even if we don’t win I’ll be ordering this book!

Thanks!

Reply

14 Mary November 5, 2008 at 4:42 pm

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

This book sounds like a fabulous resource. I love forms and worksheets. I plan to check out their site – sounds like a great story!

Reply

15 Jennifer November 5, 2008 at 8:21 pm

I just went to amazon and bought it! I can’t wait to read it.

Thanks,
Jennifer

http://www.zipngoblanket.com
The Weatherpoof Blanket That Zips-n-goes… ANYWHERE!

Reply

16 Linde November 7, 2008 at 12:08 am

Probably too late to win this, but am going to buy it on amazon right now! Thanks for the tip. I am the Worst! at finances and those things, I hope it can offer me some help. Thanks!

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17 In My Head Studios November 10, 2008 at 2:38 pm

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia.

This sounds like a great book!! Thanks for the give-away!

Reply

18 Christy November 10, 2008 at 2:57 pm

Is this giveaway still open?

J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia

Looks like an excellent book!

Reply

19 Julia @ Hooked on Houses November 10, 2008 at 3:11 pm

Sounds like a great book! And it looks like they worked for just about everybody from Nike to Old Navy.

Great giveaway! :-)

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20 Barbara Schantz November 10, 2008 at 5:35 pm

Wow! They’ve worked at a lot of places! J. Crew, Levi’s, Williams Sonoma, Henri Bendel, Old Navy, Estee Lauder, Bloomingdales, Carolee, Nike and Patagonia. If I don’t win, I’ll have to buy myself a copy!

Reply

21 Peggy Gorman May 9, 2009 at 7:52 pm

Sounds good,great giveaway!

Reply

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