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Social Media

What’s New At The Mogul Mom

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When I woke up this morning, I looked out the window and saw sun-dappled leaves blowing in a crisp, cool breeze. I’m not Claude Monet, but I could [...]

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How Can Social Media Benefit Your Business?

In 2008, I spoke on the main stage of the Direct Selling Association’s (DSA) Annual Meeting in front of 1,000 or so direct sales executives, and stated that I believe that social media is the future of direct sales.  There are so many parallels between what we do as direct sellers, [...]

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Social Media Time Management

When you’re a mom entrepreneur with your own business, you have a lot to do.  You have customers to service, leads to follow up on, billing and accounting…the list goes on.  When you consider adding social media to the mix, it can feel overwhelming.  After all, you’re already filling every hour of [...]

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A Social Media Primer Course With Peter Shankman & Chris Brogan

Wow…this couldn’t have come at a better time.  Several of you just commented about wanting to learn more about social media and now, you can learn from the best–Peter Shankman and Chris Brogan are offering a social media primer for social media newbies for just $50 for as many people as your speaker can broadcast [...]

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From Chris Brogan: 19 Presence Management Chores You COULD Do Every Day

I’ve posted a couple of things from Chris Brogan’s blog in the past, but probably haven’t given him the props he’s due. Chris is from my neighboring state of Massachusetts and is a marketing & social media whiz with both substance and style.  He also happens to be a husband and a dad.  Someday, I’d [...]

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Why All Business Owners Should Read and Comment on Blogs

As a business owner, it is important to read and comment on other blogs targeted at your niche.  There are several reasons why this approach can be beneficial for your business.

Visibility – When you comment on other people’s blogs, you become known in the space.  Especially when the blog is well-known [...]

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Tweeting for Some, Not Tweeting for All: How to Use Twitter in Your Business

As a speaker and author always on the quest for what’s hot, I get updates and emails daily all talking about tweeting. Now let me be clear: these are not tweets, but tons of reporters looking to write about Twitter.
It feels as if Twitter is the “It Girl” of the moment. She’s sexy, new, [...]

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How NOT To Use Social Media by Jennifer Fong

I know you love your business.  You are enthusiastic, passionate, and you’re out to change the world.  However, one of the occupational hazards of loving your business too much is doing what I affectionately term the “Sales Swoop” any time you see an opening (and sometimes when you don’t!)
So today’s [...]

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3 Terrific Twitter Tools

Last month, I wrote about some great social media managers for busy mom entrepreneurs and now I’ve come across 3 terrific tools to help improve & manage your Twitter experience. I know you’ll love them. 
1. Clicky’s Twitter Brand Monitor:
Ok, y’all know I love Clicky and this latest addition to their stats awesomeness just makes me [...]

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“Banal Chatter” Builds Business

Today’s post is by Jennifer Fong, a speaker, coach, and trainer who teaches her clients how to use social media marketing effectively in their businesses. She coaches business owners on how to establish and build a social media presence, and speaks on the topic at business events and seminars. A passionate believer in corporate [...]

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