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5 Ways To Start A Business For Under $1000

In 2004, I started 2 Virtues Inc. to bring my inventions, Swaddleaze and Blankeaze to market.
I spent money like a rock star.
Out of the gate, I spent:

$15,000 on a website with a custom shopping cart that didn’t work
$2,000 for a logo that looked more like a Kama Sutra position than a symbol of safe sleepwear [...]

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Personal vs. Private Information in Social Networking

One of the most common questions I get asked by those in business for themselves has to do with personal information. We all have private lives. How much, if any, of that do we share online? Some folks using social media for business take this to the extreme…they either share nothing about themselves, keeping their [...]

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Less Is More On Social Networking Sites

The true value in using social media to find more customers for your business comes from going where the people are.  It’s a basic rule of sales, based on the law of averages…the more people you have access to, the more likely you are to find people who want to buy from [...]

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A Social Media Primer Course With Peter Shankman & Chris Brogan

Wow…this couldn’t have come at a better time.  Several of you just commented about wanting to learn more about social media and now, you can learn from the best–Peter Shankman and Chris Brogan are offering a social media primer for social media newbies for just $50 for as many people as your speaker can broadcast [...]

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From Chris Brogan: 19 Presence Management Chores You COULD Do Every Day

I’ve posted a couple of things from Chris Brogan’s blog in the past, but probably haven’t given him the props he’s due. Chris is from my neighboring state of Massachusetts and is a marketing & social media whiz with both substance and style.  He also happens to be a husband and a dad.  Someday, I’d [...]

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“Banal Chatter” Builds Business

Today’s post is by Jennifer Fong, a speaker, coach, and trainer who teaches her clients how to use social media marketing effectively in their businesses. She coaches business owners on how to establish and build a social media presence, and speaks on the topic at business events and seminars. A passionate believer in corporate [...]

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6 Social Media Managers for Busy Mom Entrepreneurs

Let’s face it–mom entrepreneurs are some of the busiest people out there, knee-deep in diaper changes & lightbulb moments,  and simultaneously building a Lego castle and a social media brand. 
Here are 6 of my favorite social media managers for busy mom entrepreneurs. These tools will help you be a  social media butterfly even while you’re (gasp!) [...]

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Seth Godin: The Power of a Tiny Picture (How to Improve Your Social Network Brand)

In yesterday’s post, Jennifer Fong gave us an introduction to social media and showed us how to get started with the four biggies–Twitter, Facebook, LinkedIn and blogs. 
Today, in an excerpt from his blog, Seth Godin shows us how we can improve our social network brand with something as simple as a tiny picture. 
The Power of [...]

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An Introduction to Social Media

Today, guest blogger Jennifer Fong (@LiaJen) gives us an introduction to social media and shows us how to get started with the four biggies–Twitter, Facebook, LinkedIn and blogs. 
Social media is starting to revolutionize the way that we do business, and we’re just at the beginning of the wave. As an entrepreneur, I got into social [...]

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The Mogul Mom Features…Judy Laliberte of Laliberte Photography

What is your name & how many children do you have?  
My name is Judy and I have 3 daughters ages 12, 11 and 9.  
What’s the name of your company and the inspiration behind it? 
My business is Laliberte Photography and the inspiration behind it is my family! At the young age of 7, I [...]

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