by Guest Blogger | Oct 19, 2018 | Branding, Business Essentials, Marketing, Publicity
Remember when United Airlines forcefully removed a passenger from their aircraft or when H&M released an ad which featured a black child wearing a hoodie that read ‘Coolest Monkey in the Jungle’? Now, these are exactly what a PR crisis is made up of. From employee...
by Gabriella Ribeiro | Feb 19, 2018 | Branding, Business Essentials, Legal, Marketing, Publicity, Resources, Social Media, Starting A Business
Recall some scenarios you’ve likely experienced in your life. You went to a store to purchase something, only to find out it seemed as though they were out of stock. You have to find it by yourself. It’s the last one, and it was in the wrong spot. The staff was...
by Gabriella Ribeiro | Feb 18, 2018 | Branding, Family & Parenting, Marketing, Mompreneur Interviews, Product Development, Publicity, Resources, Self
WHAT’S YOUR NAME? Sonia Smith-Kang COMPANY NAME Mixed Up Clothing TELL US ABOUT YOUR BUSINESS AND WHY YOU STARTED IT? As an AfroLatina mom of 4 married to my Korean husband, I wanted my children to see their rich cultural heritage in their everyday life. Whether it’s...
by Ann Noder | Oct 17, 2017 | Business Essentials, Publicity
Landing a TV interview can be a great boost to your business. It’s an opportunity for you to demonstrate thought leadership and industry expertise and get your company in the media spotlight. Nail it, and you’ve created instant credibility for you and your...
by Melissa Bolton | Oct 15, 2017 | Blogging, Branding, Business Essentials, Family & Parenting, Health & Wellness, Legal, Marketing, Passive Income, Product Development, Productivity, Publicity, Resources, Reviews & Recommendations, Self, Social Media, Starting A Business, Technology
Maybe you’ve already tasted the freedom of working from home, but you’re struggling to juggle work and family responsibilities. Or maybe you want to work from home, but you’re just not sure how to get started. Either way, I totally understand. In fact, I’ve...
by Ann Noder | Aug 29, 2017 | Business Essentials, Marketing, Publicity, Social Media
What you don’t know can hurt you. If you’ve been thinking about giving your business a boost through public relations – but worry there are too many barriers – you might have it all wrong. The power of PR through editorial media can be a highly effective way to build...